Athletes Are Brands Too – On the Shelf
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Athletes Are Brands Too – On the Shelf
Sports is nothing just winning and losing. It’s a growing business industry worldwide. Sports Champ brings you a few selected books that deal with money and also give an insight about business skills such as leadership, management and more.
Jeremy Darlow is a leading brand consultant and former director of marketing for Adidas. He has worked with and built marketing plans for heralded athletes and celebrities including Aaron Rodgers, Von Miller, Kris Bryant, Carlos Correa, Lionel Messi, Dale Earnhardt, Jr., Snoop Dogg, and Kanye West. He is the author of Brands Win Championships. ‘Athletes Are Brands Too’ teaches athletes at every level how to build a brand that can lead to success in life, regardless of what happens in their athletic career. One part road map, one part call to arms, this guide gives athletes the tools to build their influence, beat the odds, and leverage their athletic accomplishments well beyond sports. In the world of athlete branding, it’s easier to crash a party than throw a party. This book will show you how.
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